10 Best Popup Maker Alternatives for WordPress (2025)

A popup is a small and interactive window that appears on a website to capture visitors’ attention, promote specific offers, and collect user information. They automatically appear based on the pre-configured triggers, like click, scroll percentage, user interaction, exit intent, etc.

A popup maker is a plugin that allows you to create and customize popups for various purposes, like targeting options, trigger configuring, adding content, and more. Most popup builders come with a drag-and-drop interface and many readymade templates.

With them, you can easily design high-converting popups without having to code anything. In this article, we’ll introduce you to the best popup maker alternative for WordPress, covering their key features and pros & cons so you can choose the right one.

OptinMonster

 ✅

Thrive Leads

 ✅

Popup Builder

 ✅

Hustle

 ✅

Popup Box

 ✅

Brave

 ✅

Poptin

 ✅

Bloom

Elementor

 ✅

Icegram

What to Look for in the Best Popup Maker Alternative for WordPress

As you’ll find lots of popup maker alternatives online, you might get worried about which one to choose from. To help you out, in this section, we’ll discuss the points you must consider to select the right popup maker plugin for your site.

a. Customization Options

The plugin should include options like flexible design settings, custom fonts, animation, typography color, and layout options so you can align it with your site’s branding.

b. Trigger and Targeting Rules

As many triggering options (like exit intent, time delay, scroll percentage, and click-based interactions) as your plugin has, the better it will be for you to display your popups well to the visitors.

c. Mobile Responsiveness

Since over 50% of all traffic on most websites today comes from mobile users, the plugin you choose must be able to create mobile-friendly popups so all users can see it.

d. Integration with Marketing Tools

The more marketing tools your popup builder integrates with, the better you can reach your audience with the popups. Check if it integrates with Mailchimp, CovertKits, HubSpot, and else.

e. A/B Testing and Analytics

The popup builder you would like to select must allow you to test different popup variations and track performance through built-in analytics. It’s essential to optimize campaigns for better conversions.

Best Popup Maker Alternatives for WordPress Discussed

We are now in the main part of this article. Here, we’ll list and discuss the ten best popup maker alternatives for WordPress so far, including their key takeaways.

1. OptinMonster

OptinMonster Plugin

OptinMonster is the most popular popup builder, with a million active users. It allows you to create, design, and customize popups through its intuitive drag-and-drop builder. The plugin offers more than 700 templates that are made responsive for mobile devices.

Each template is tailored for specific marketing set objectives such as email capture, selling, or lead capture. It also offers many advanced features like personalization, automation, and targeting. You can set event triggers, like time spent on the page, scroll depth, exit intent, etc., to display popups at the right time.

OptinMonster review

Key features of OptinMonster:

  • Responsive Popup Builder: As already said, in addition to a drag-and-drop popup builder, the plugin offers 700+ mobile responsive popup templates.
  • Advanced Targeting & Personalization: Offers lots of triggers, like exit intent, scroll depth, time delay, page visits, and geo-location for precise audience targeting.
  • Multiple Campaign Types: Allows you to create lightbox popups, floating bars, slide-ins, inline forms, spin-to-win wheels, and fullscreen overlays for engagement.
  • A/B Testing: You can test different popup variations, track conversions, and analyze performance with detailed reports for optimization.
  • Integrations: The plugin flawlessly integrates with Mailchimp, Constant Contact, AWeber, Shopify, and other platforms for automated lead capture and marketing.
  • Enhancement Tools: You can enhance your popups with countdown timers, animations, lead verification, and success messages to boost engagement and sales.

Pros

  • Extremely customizable
  • Smart triggers and automation
  • A vast template library
  • Supports multi-site usages
  • Includes geo-location targeting

Cons

  • Lots of features often overwhelm new users
  • Takes time for beginners to learn to operate the plugin

Pricing of OptinMonster:

OptinMonster has a free version available. Its premium version starts from $7/monthly with a 14-day money-back guarantee.

2. Thrive Leads

Thrive Leads plugin

Thrive Leads is a premium-only popup plugin to build high-converting opt-in forms. You can design eye-catching popups, lightboxes, slide-ins, and screen fillers to instantly grab visitors’ attention without disturbing user experience. You’ll get almost all the essential popup features in the plugin as well that you got in the above-mentioned plugin.

Beyond popup creation, Thrive Leads is a full-suite lead generation tool. You can create multiple opt-in form types, including multi-step forms, content locks, sticky ribbons, and inline forms. This equips you with the utmost level of flexibility to capture leads. The SmartLinks feature showcases your desired offers to the existing subscribers instead of showing them the same opt-in forms.

Thrive Leads review

Key features of Thrive Leads:

  • Various Opt-In Form Types: Thrive Leads offers various popups, sticky ribbons, slide-ins, in-content forms, and full-screen overlays to maximize conversions.
  • Drag-and-Drop Popup Builder: With the intuitive drag-and-drop builder, you can design stunning popups with the necessary customizations.
  • Advanced Targeting & Triggering Options: You can display popups based on categories, tags, scroll depth, exit intent, or time delays to capture leads at the perfect moment.
  • SmartLinks and SmartExit: Using them, you can display popups only to the new visitors in a personalized ways to avoid repeatition to the existing users.
  • Integrates Email Marketing Solutions: Easy to connect the plugin with top email marketing services like Mailchimp, ConvertKit, and ActiveCampaign for automated lead nurturing.

Pros

  • User-friendly editor
  • Customizable template library
  • Advanced targeting and trigger options
  • Lots of integration

Cons

  • May conflict with some caching plugins
  • Requires a learning curve for beginners

Pricing of Thrive Leads:

Thrive Leads doesn’t have a free version. It has only one premium package, which costs $299/year, and has a 30-day money-back guarantee.

3. Popup Builder

The Popup Builder plugin currently has 200,000+ active users. It can help you increase engagement with high-converting popups. You can create different types of popups, include image(s), add countdown, set geo-targeting, and enable exit-intent for advanced marketing.

You have the option to customize their popups using the custom JS/CSS, which ensures brand identity alignment. The user-friendly interface of the plugin simplifies the navigations to find the popup types, conditions, and customization options, so even non-tech-savvy people can utilize the plugin well.

Popup Builder plugin review

Key features of Popup Builder:

  • Advanced Targeting Options: This lets you display popups based on user location, device, browser, cart value, or inactivity to reach the right audience timely.
  • Gamification Popups: You can engage users through interactive popups, like spin-to-win wheels or prize giveaways.
  • Multisite and Network Compatibility: Easy to manage popups across multiple websites through only a single installation, which is ideal for agencies.
  • Floating Button Popups: Includes an option for triggering popups with a floating button that stays visible even when users scroll the page.
  • Age Restriction Popups: It allows you to restrict popup content based on the user’s age, which is great when you have to deal with age-sensitive content like alcohol or gambling.

Pros

  • Offers a variety of popups
  • User-friendly interface
  • Ad block detection popup
  • Smart triggers and events

Cons

  • Limited functionalities in the free version
  • Some users reported issues with the mobile compatibility popups

Pricing of Thrive Leads:

Popup Builder has a free version. Its premium version starts from $49.95/year. However, the plugin doesn’t have a straightforward refund system. If you face any problem, you can report it to their support and if your claim is logical, they will refund you in that case.

4. Hustle

Hustle plugin

Hustle is not just a popup builder. In addition to creating targeted popups for lead generation, it includes the social sharing feature. With a vast collection of readymade templates, opt-in forms, and integration with top email service providers, the plugin can help you grow engagement on your site and email lists.

Hustle does not only capture emails but also increases social engagement with floating social icons, widgets, and shortcodes. It works the same way advanced lead-capturing forms like Forminator do with its exit-intent popups. Its smart tracking tools provide insightful performance data to boost conversion rates.

Hustle plugin review

Key features of Hustle:

  • Ready-Made Marketing Templates: The plugin offers lots of pre-designed templates for Black Friday, giveaways, COVID notices, and more to help you launch campaigns instantly.
  • Advanced Display Targeting: You can display popups and opt-ins based on visitor behavior, device, country, referral source, or custom rules.
  • Supports Social Media Growth: Amplify social engagement with floating social bars, widgets, and shortcodes, supporting networks like Twitter, Instagram, and WhatsApp.
  • Exit-Intent Popups: Studies when users are about to leave to display the popup or slide-in at the last minute to capture leads and reduce bounce rates.
  • Analytics and Tracking: You can monitor the popup performance with conversion stats, insightful charts, and a custom dashboard widget for real-time data tracking.

Pros

  • Various popup and form functionalities
  • Lots of customization options
  • Integration with marketing tools
  • Exit-intent

Cons

  • Lack of custom field support
  • Persistently requests for reviews

Pricing of Hustle:

Hustle has a free version available. Its premium version starts from $3/month with a 30-day money-back guarantee.

5. Popup Box

Popup Box plugin

Popup Box is also an incredibly user-friendly plugin for creating advanced popups. With a live preview feature, the plugin allows real-time customization to match the popup with your website’s branding. In addition to flexible triggers, the plugin supports shortcode settings to embed content like forms, videos, and images into popups.

Popup Box is great for time-sensitive promotions. Its free version is well-suited for basic-level websites. Once your website scales, you can enjoy many advanced features by upgrading to the premium version. For maximum visibility, you can harness its advanced targeting options to display popups on specific posts/pages or site-wide.

Popup Box plugin review

Key features of Popup Box:

  • Advanced Engagement Controls: Boost user interactions with features like forced engagement, auto-close, loop popups, and URL-based activation.
  • Popup Customization & Animations: Easy to stylize popups with colors, borders, overlays, and choose from 28 animation effects to create visually appealing interactions.
  • Precision Targeting and Display Rules: You can display popups on specific pages, posts, taxonomies, user roles, or based on referrer URLs, geolocation, and browser type.
  • Allows Content Embedding: Lets you insert forms, videos, buttons, countdown timers, and other plugin content via shortcodes for interactive and engaging popups.
  • Advanced Popup Triggers: You can control popup display with triggers like scroll depth, time delay, exit intent, hover actions, right-clicks, and text selection.

Pros

  • Allows basic popups with the free version
  • Comprehensive customization options
  • Responsive customer services
  • Beginner-friendly settings

Cons

  • Lacks floating buttons (hyperlink-triggered popups)
  • Lacks built-in analytics

Pricing of Popup Box:

Popup Box has a free version available. Its premium version starts from $20/lifetime. But they don’t have any clear refund policy.

6. Brave

Brave plugin

Although Brave doesn’t have lots of active users so far, it’s a great plugin for efficiently creating popups, sticky bars, sidebars, and more using its drag-and-drop builder. You’ll even be satisfied with its free version. Because you’ll get nine customizable elements in the free version, which is great for beginner-level websites.

Besides the free version also includes 15 pre-designed popup templates. Once you upgrade to the premium version, you’ll have access to 100 readymade templates. To keep your site lightweight, the plugin loads only the essential elements according to user requirements. So, you can consider Brave in your shortlist with confidence.

Brave plugin review

Key features of Brave:

  • Create WooCommerce-Optimized Popups: You can up-sell, cross-sell, and showcase related products with popups to amplify your sales and revenue.
  • Massive Asset Library: The plugin gives you access to 1.3M free images, 1M animated stickers, 30K icons, and thousands of videos from Pixabay, Giphy, and other sources.
  • Multi-Step Popup Builder: You can add unlimited fields to design multi-step forms, surveys, and polls. Also, you can automate email replies and enable file downloads on submission.
  • Integrations with Popular Services: Brave has flawless integration with 23+ popular newsletter services, like Mailchimp and ActiveCampaign.
  • Smart Display and Targeting: You can set triggers, like exit intent, scroll, form submission, or time delay and target users by their roles, devices, and traffic sources.

Pros

  • Built-in analytics
  • Releases regular updates
  • Creates highly customizable designs
  • Supports WooCommerce

Cons

  • The premium version is expensive
  • Occasionally shows bugs

Pricing of Brave:

Brave has a free version available. Its premium version starts from $59/year with a 30-day refund policy.

7. Poptin

Poptin plugin

Poptin is a versatile plugin for creating high-converting popups and contact forms. It includes a vast collection of templates by which you can create lightboxes, notification bars, floating bars, and slide-in popups. With them, you can efficiently capture leads, recover abandoned carts, and boost sales.

The plugin has many smart trackers, like exit-in technology, targeting rules, and A/B testing to analyze users’ behavior and display popups with the right messages at the right time to improve conversion rates across the site. Customizing the popups is very simple, as the plugin includes a drag-and-drop editor.

Poptin Plugin review

Key features of Poption:

  • Drag-and-Drop Editor: Like the other popup plugins discussed above, Poptin also includes a drag-and-drop editor to create popups without coding.
  • A/B Testing: You can run tests on different popups to understand which design works the best for conversion rates.
  • Real-Time Analytics: The built-in analytics of the plugin helps you measure the popup views, how to grow conversions, and how to enhance engagement.
  • Integration with Marketing Tools: It has integration with many marketing tools like MailChimp, Zapier, GetResponse, ConvertKit, Pipedrive, ActiveCampaign, Hubspot, and more.
  • Gamification: It allows you to create spin-to-win popups, scratch cards, and pick-gift popups to boost engagement and increase sales.

Pros

  • Various templates (lead capture, surveys, promotions)
  • Has advanced targeting options
  • The free plan is ideal for small businesses or testing
  • Quick customer support via chat and email

Cons

  • Extremely costly for many users
  • Limited features in the free plan

Pricing of Poptin:

Poptin has a free version available. Its premium version starts from $20/month with a 30-day refund policy.

8. Bloom

Bloom Plugin

If you are looking for a premium-only popup builder plugin, you can try Bloom. It’s actually a Divi product, meaning it has been developed and maintained by the same team who are behind the development of the legendary Divi page builder. So you never have to worry about its performance, security, and support issues.

Bloom is no doubt a powerful opt-in plugin to convert visitors into loyal subscribers. You can create six different types of opt-ins, including pop-ups, fly-ins, inline forms, and widget area opt-ins. It includes many advanced targeting options for displaying forms based on visitors’ locations, behavior, and interaction.

Bloom Plugin review

Key features of Bloom:

  • Smart Popups and Forms: You can create engaging popups and inline forms for capturing leads and boosting conversions with stunning popups.
  • Integration with 60+ Platforms: This enables you to connect Bloom with various CRM, email marketing, and eCommerce tools like HubSpot, Mailchimp, Shopify, and WooCommerce.
  • Mobile-Friendly and GDPR-Compliant: Bloom automatically makes your popups mobile-friendly so you don’t miss potential audiences coming from mobile devices.
  • Built-in Analytics and Insights: With powerful analytical tools, you can measure the performance of the popups you have created.

Pros

  • Seamlessly integrates with Divi
  • Integrates 19 email marketing services
  • Provides detailed analytics
  • Creates customizable designs

Cons

  • Doesn’t have the exit-intent feature
  • Doesn’t have the drag-and-drop editor

Pricing of Bloom:

Bloom has no free version. You cannot purchase the Bloom plugin alone. Rather, you have to purchase the entire Divi suit, which starts from $89/yearly with a 30-day refund policy.

9. Elementor

Elementor plugin

Elementor is a well-known page builder plugin with 10+ million active users. Not so many WordPress plugins have such a big user base. The plugin offers you numerous features and widgets that you can create complex types of websites without having to depend on a single line of coding.

The plugin also includes the popup creation feature. However, this feature is available only in the premium version. The popup offers you all the necessary advanced features and functionalities that are available in the other plugins listed above in this post. So, installing Elementor means making numerous multi-purpose features and functionalities on your website under one umbrella.

Elementor plugin review

Key features of Elementor Popup builder:

  • Drag-and-Drop Editor: Elementor’s drag-and-drop editor is one of the best no-code editors in the market. You’ll never feel a sense of scarcity while using this editor.
  • Lots of Advanced Triggers: You can set triggers like exit intent, scroll depth, time delay, or clicks to display popups at the perfect moment for users.
  • Configure Display Conditions: You can easily control where popups appear with precise conditions, such as specific pages, posts, or user roles, for targeted reach.
  • Create Mobile-Responsive Popups: It’s easy to optimize the popups in such a way that looks great on all devices, including mobile and tablet devices.
  • Add Animation Effects: Elementor lets you add entry and exit animations like fade, slide, or zoom to make popups visually appealing and attention-grabbing.

Pros

  • Simple drag-and-drop editor
  • Offers engaging animation
  • Lots of smart triggers
  • Integrates many popular marketing tools

Cons

  • No native A/B testing feature
  • Not so many templates

Pricing of Elementor:

Although Elementor has a free version, the popup building feature isn’t available in the free version. Its premium version starts from $4.99/month with a 30-day refund guarantee.

10. Icegram

Icegram plugin

Icegram is a versatile plugin. Because beyond traditional popup building, the plugin offers a full suit of lead generation and engagement tools to turn website visitors into loyal subscribers and customers. It allows you to create a wide range of opt-in forms, including popups, slide-ins, action bars, and more.

The plugin also smoothly integrates with many popular email platforms, like AWeber and MailChimp. Its smart retargeting features enable you to display campaigns based on visitors’ behavior. In addition to all these, Icegram lets you display messages in various styles, like action bars, slide-ins, sticky notes, ribbons, interstitials, toast notifications, and full-screen overlays.

Icegram plugin review

Key features of Icegram:

  • Lead Magnet and Inline Forms: Icegram allows you to add downloadable PDFs, exclusive deals, or gated content through opt-in forms integrated within popups.
  • Add Custom CTA Buttons: You can add custom CTA buttons, forms, or multi-step actions in popups to drive sign-ups, downloads, and customer engagement.
  • Retargeting for Follow-ups: Shows personalized messages to returning visitors, abandoned cart users, or past customers to improve retention.
  • Gamification Elements: Helps engage visitors using mini-games, spin-to-win wheels, and scratch cards to increase interactions and lead capture.
  • Advanced Targeting Rules: You can display popups based on user behavior, scroll depth, exit intent, time delays, geolocation, and referral sources.

Pros

  • Robust customizations
  • Advanced targeting options
  • Integrates with many popular platforms
  • Detailed analytics

Cons

  • Most of the advanced features are reserved for the premium version

Pricing of Icegram:

Icegram has a free version available. Its premium version starts from $129/year with a 30-day refund policy.

Conclusion – Final Thoughts!

We are now at the end of this blog post. It’s now your turn to choose the plugin that goes with your website’s goals, budget, and required features. Satisfyingly, all the plugins that we have covered above have most of the essential features in common that you need in a standard popup builder.

Among them, some are even multi-purpose plugins by which you can execute various other marketing and website design-related tasks. Now, check them individually, find the easy-to-use tool, and decide on the one that perfectly matches your budget.

If you still have any confusion, don’t hesitate to let us know through the comment box below. We’ll answer your question as soon as possible.

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