7 Best Poptin Alternatives for WordPress (Mostly Free)

The Poptin plugin is a versatile and feature-rich lead-generation plugin. You can create visually appealing popups, slide-ins, and various opt-in forms with the plugin for showcasing interactive content to capture visitor information, mainly email addresses. This is one of the key elements for running successful campaigns and boosting the conversion rate.

With up-to-date features like A/B testing, advanced targeting options, exit-intent triggers, and customizable templates, the Poptin plugin aims to make popup creation super easy. If you have the right strategies at hand, you can do magic with the plugin. However, there are still many reasons why you might be looking for alternatives to the Poptin plugin.

It might be for additional features, user experience, flexible pricing, and more. In this article, we’ll discuss the best Poptin alternatives for WordPress so you can find the right one that perfectly fits your needs. Before that we’ll take few minutes to explain some potential reasons why you may look for Poptin alternatives.

Reasons Why You May Look for Poptin Alternatives

Before diving deep into the discussion, let’s spare a few more minutes to take a look at the reasons why you may look for Poptin alternatives. Read them below!

a. Better and Easy UI/UX

Although the setup, configuration, and UI/UX of Poptin are simple, some users review that it’s not as user-friendly as expected. So, this is one of the key reasons why you may look for alternative plugins to Poptin.

b. Flexible Pricing Options

Poptin’s free plan is great for beginners. But its premium plans might be expensive to some users, especially for low-earning websites. So, flexible pricing options are another key reason.

c. Template Variety

Poptin has 40+ opt-in form templates. However, you may not like these templates, and you may be more interested in exploring a wider range of fresh new templates.

d. Performance Issues

Depending on the pricing plans, Poptin can handle different volumes of traffic. But if your site receives traffic beyond its limits, you must look for alternatives to the plugin.

e. Integration with Various Tool

To maximize conversions from opt-in forms, the respective plugin must have integration with WooCommerce, EDD, and various email marketing platforms. If Poptin lacks integrations with your desired platforms, switching to an alternative is a must.

Best Poptin Alternatives for WordPress

Now, in this section, we’ll discuss the best Poptin alternatives to WordPress, explaining their key features, pros & cons, and pricing. Hope this discussion will help you choose the right one for your site.

1. OptinMonster

OptinMonster is the most popular popup builder plugin for WordPress, with 1+ million active users. The plugin has the capability of converting web visitors into email subscribers and leads so you can gradually make your paying and loyal set of customers.

Whether you want to grow your newsletter lists, promote limited-time offers, or reduce cart abandonment, the OptinMonster plugin lets you do it easily by building wonderful popups using its drag-and-drop editor. Not just popups, you can also build floating bars, slide-ins, spin-to-win campaigns, welcome mats, and more.

Key features of OptinMonster

Simple Drag-and-Drop Editor: OptinMonster offers a simple drag-and-drop editor (popup builder). First, you have to select a layout. Then, add your desired texts, images, and buttons to the rows and columns. Finally, you can move their positions by dragging and dropping.

Smart Targeting: You can set specific triggers to display popups to the users based on their behavior, like scrolling depth, time on the page, geolocation, etc.

A/B Testing: It has built-in A/B testing, so you can test two different popup designs or messages to see which one performs better. 

Detailed Analytics: No need for guesswork. OptinMonster provides detailed analytics by which you can explore views, interactions, and conversions from your popups.

Integration with Email Marketing Tools: The plugin has integration with a dozen of popular marketing tools and platforms, like MailChimp, HubSpot, ConvertKit, Klaviyo, Keap/Infusionsoft, ActiveCampaign, WooCommerce, Easy Digital Downloads, and MemberPress.

Pricing of OptinMonster

OptinMonster has a free version available. Its premium plans start from $7/month with a 14-day refund policy.

2. OptiMonk

OptiMonk is another great plugin that provides you with everything you need to create conversion-centric opt-in forms. It offers advanced features like gamification popups, smart teasers, countdown timers, and even AI-generated personalized copy.

With OptiMonk, you can create popups that are not only visually appealing but also mobile-optimized, ensuring a smooth experience across all devices. It can track and analyze your campaigns with detailed reports so you can refine your strategies over time.

Key features of OptiMonk

WooCommerce-Friendly: You can create discount popups, upsell popups, and cart abandonment popups to recover lost sales and increase revenue.

Unlimited Campaigns: OptiMonk lets you create and manage unlimited campaigns without conflicting with each other.

Comprehensive Free Plan: The plugin allows you to enjoy all the key features even in its free plan. However, popups will have the brand name OptiMonk on them. Once you upgrade to any premium plan, the brand name will be removed.

Targeting and Triggering: OptiMonk offers extensive targeting options. You can trigger popups based on visitors’ behavior, time-based triggers, shopping carts, and geo-location.

AI-Powered Personalization: You can leverage artificial intelligence to personalize the popup content based on user behavior or traffic sources. Visitors will see popups according to their specific interests and actions.

Pricing of OptiMonk

OptiMonk has a free version available. Its premium starts from $19/month (if billed annually) with a 14-day refund policy.

3. Thrive Leads

Thrive Leads is a powerful premium-only lead-generation plugin that focuses on building email lists effectively. With its user-friendly drag-and-drop editor, users can create various types of opt-in forms, including pop-ups, slide-ins, and in-line forms. 

It offers advanced targeting options, enabling you to display forms based on specific criteria, like user behavior and demographics. Using its A/B testing feature, you can test different form designs and messaging to determine which variation works the best.

Key features of Thrive Leads

Interactive Quiz Builder: You can create interactive quizzes that can engage visitors to collect lead information while providing a satisfying user experience.

Various Opt-in Forms: Thrive Leads lets you create a variety of opt-in forms, like popup lightbox, sticky ribbons, in-line forms, slide-in, 2 step opt-in forms etc.

Yes/No & Multiple Choice Forms: This type of form is great for conducting surveys. If you are looking for new product ideas or feedback about your existing products, this feature could be useful.

Detailed Stats and Reports: Thrive Leads covers a powerful analytic to provide real-time stats and reports about your popup performances.

Advanced Targeting: You can precisely configure exactly when and where your popup should be shown. It can be displayed by specific posts, pages, tags, and categories.

Pricing of Thrive Leads

Thrive Leads has no free version available. It charges you $299/year with a 30-day refund period.

4. Convert Pro

Convert Pro is another premium-only feature-rich plugin. It can help you create high-converting opt-in forms and popups. With its intuitive interface and a wide array of customizable templates, you can quickly design forms that align with your brand identity. The plugin supports various form types, including popups, slide-ins, and inline forms.

This wide range of options gives you the flexibility to engage your audiences in different ways. You can also configure when and where to display the opt-in forms using the advanced trigger and targeting options of the plugin. Convert Pro offers detailed analytics so you can easily track the campaign performances and make data-driven decisions.

Key features of Convert Pro

Vast Template Library: Convert Pro offers a vast library with 60+ customizable templates. They are helpful for usecases like newsletter signups, lead magnets, discounts, webinar registrations, and more.

Cloud Template Library: To keep your site lightweight, you can use the cloud library of the plugin. From there, you can import only the template you want. The library is regularly updated with new designs which you can import by one click.

Page-Level Targeting: You can display particular opt-in forms on specifically on respective pages or posts. For example, display a discount popup only on product pages or a lead magnet form only on blog posts.

Various Trigger Options: Convert Por includes various trigger options, like inactivity trigger, time-delay trigger, after scroll trigger, welcome trigger, after content trigger, and exit intent trigger.

Built-in A/B Testing: Unlike basic A/B testing, the plugin allows you to test more than two designs simultaneously. You can test headlines, colors, CTAs, and more.

Pricing of Convert Pro

Convert Pro has no free plan available. Its premium version starts from $99/year with a 14-day refund policy.

5. Ninja Popups

Ninja Popups is an extremely popular premium-only popup builder plugin. It has already been sold over 41,500 times and received over thousands of positive feedbacks. Its extensive customization options and user-friendly interface allow you to create eye-catching popups, slide-ins, and other lead capturing forms effortlessly.

In addition to drag-and-drop builder and readymade templates, the plugin has integration with numerous email marketing services, which makes it easy to manage and leads and automate campaigns. It includes advanced targeting options, like exit intent and time-based triggers to ensure that popups are shown at the perfect time to bring conversions.

Key features of Ninja Popups

Multiple Trigger Options: Like the other plugins, you’ll get multiple trigger options here as well. They are exit-intent trigger, scroll trigger, inactivity trigger, delay trigger, page-level targeting, and time display settings.

Google Analytics Integration: Ninja Popups has built-in integration with Google Analytics. You can measure how your popups are performing. Each time a popup is shown, clicked, or submitted, an even is created into your GA account.

Popup Statistics: It has a built-in analytics dashboard that shows you the performance of each popup inside WordPress. You can view key stats, like the number of popups viewed, conversions, and conversion rates.

Animations: You can add eye-catching animations to make your popups lively. These animations make the popup appear in a visually engaging way, like sliding in from the side, bouncing, fading in, or flipping.

Translation Ready: Ninja Popups is fully translation-ready. This means you can easily translate every word and message within the plugin into any language using plugin like WPML or Loco Translate.

Pricing of Ninja Popups

Ninja Popups has no free version. Its premium version charges $24/year with a 30-day money-back guarantee.

6. Sleeknote

Sleeknote is an innovative lead-generation plugin to design wonderful popups without compromising the user experience. You can design visually appealing opt-in forms with the drag-and-drop editor of the plugin to fit them with your desired branding.

Sleeknote offers various form types. The most popular of them are lightboxes, slide-ins, and floating bars. The plugin provides great flexibility in terms of engagement and optimization. It offers advanced targeting options so you can display popups based on various factors of the users and visitors.

Key features of Sleeknote

1000+ Integrations: Sleeknote flawlessly integrates with 1,000+ tools and platforms, like Mailchimp, Klaviyo, Shopify, Salesforce, HubSpot, Drip, Google Analytics, Zapier, and many more.

130+ Templates: You’ll get 130+ professionally designed templates that are both visually appealing and high-converting. So you can quickly browse, select, and go live with a popup in the least possible time.

High-Converting Popups: The plugin can help you reduce cart abandonment and increase upsell products by promoting product deals and guiding users based on their behavior.

Real-Time Analytics: Sleeknote includes powerful analytics. You can see the real-time performance of your popups on the analytical dashboard to optimize the popups for better conversions.

Pricing of Sleeknote

Sleeknote offers only a 14-day free trial. After that, you have to upgrade to any of its premium plans. Its premium version starts from $49/month with a 30-day refund policy on the monthly plans and a 100-day refund policy on the annual plans.

7. BDOW! (formerly Sumo)

BDOW is formerly known as Sumo. Developers behind the plugin have revamped its toolkits to make it better for creating customizable popups, welcome mats, smart bars, and more. Although it doesn’t have lots of active users yet, we are considering it as a potential popup builder plugin for its extensive set of features.

Like most other plugins, BDOW also offers an intuitive drag-and-drop editor for opt-in form creation. From the analytics dashboard, you can instantly have an insight into how your opt-in forms are performing. Thus, you can optimize your campaign strategy based on real-time performance reports.

Key features of BDOW!

Multiple Opt-in Form Types: BDOW lets you create a wide variety of opt-in forms, like Popups, Scroll boxes, Inline forms, Click triggers, Welcome mats, and Smart bars.

Advanced Targeting Rules: You can configure it to display messages by specific devices, pages, visitors’ behavior, scrolling percentage, and more.

Built-in A/B Testing: Using the A/B testing feature, you can compare which popup design, copy, and headline will work the best for conversion.

Integration with Other Toolkits: BDOW has smooth integration with popular email marketing services, like ConvertKit, Flodesk, Mailerlite, Klaviyo, ActiveCampaign, and Webhooks & Zapier.

Pricing of BDOW!

BDOW has a free plan available. Its premium version charges $15/month with a 7-day refund policy.

Closing Up!

Opt-in forms are an inevitable part of any website today. If you can display them on your site the right way, your website will tend to have good possibilities in terms of increased traffic, growth, and conversion. But to design the popup campaigns the right way, you must have the right set of tools at hand.

In this article, we have tried our best to list and discuss the best WordPress opt-in form plugins that you can use as alternatives to the Poptin plugin. If you have any question in your mind regarding them, don’t hesitat to let us know through the comment box.